✦ Free Tool
SaaS Pricing Calculator
Reverse-engineer the right price for your SaaS — based on your target MRR, churn, and acquisition cost.
Your Goals
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%
:1
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📊 Results
Required Price
$94/mo
minimum per customer
Customers Needed
267
at this price for $25,000 MRR
Target ARR
$300,000
annual target
CAC Payback
6.7 mo
to recover CAC
Customers Needed at Different Price Points
| Price/mo | Customers for $25K MRR | LTV | LTV:CAC | Verdict |
|---|---|---|---|---|
| $19/mo | 1,316 | $304 | 0.6x | ✗ Unprofitable |
| $29/mo | 863 | $464 | 0.9x | ✗ Unprofitable |
| $49/mo | 511 | $784 | 1.6x | ⚠ Marginal |
| $79/mo | 317 | $1,264 | 2.5x | ⚠ Marginal |
| $99/mo | 253 | $1,584 | 3.2x | ✓ Viable |
| $149/mo | 168 | $2,384 | 4.8x | ✓ Viable |
| $199/mo | 126 | $3,184 | 6.4x | ✓ Viable |
| $299/mo | 84 | $4,784 | 9.6x | ✓ Viable |